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Membership · Rewards & Giveaways

Billion Ballers.
A rebrand that unblocked the business.

Billion Ballers is a membership club with exclusive deals, discounts, events and giveaways. Its old site led with giveaways, buried the membership and got flagged by payment providers. We evolved the brand, designed a striking dark UI and built a new members-only discounts platform that put the value of membership front and centre — and lifted the gateway restrictions. Brand, platform and UX by established.

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Billion Ballers website across laptop, desktop, tablet and phone
BILLION BALLERS.
Industry
Membership · Rewards & Giveaways
Scope
Rebrand · Custom UI · Members Platform
Client
Billion Ballers
Status
>> Live
The result

Membership first. Gateways back on side.

Lifted
Gateway restrictions
Repositioned around membership value so payment providers stopped flagging the business
Members
Only discounts platform
Exclusive partner deals behind a secure member login
Dark
Custom UI
A striking, premium interface built to match the evolved brand
1
Clear offer
Membership, deals and events led the story — giveaways supported it
The challenge

A great club, sold the wrong way round.

Billion Ballers offers members real value — exclusive deals, partner discounts, events and giveaways. But the old site led with the giveaways and buried the membership, so to visitors and payment providers it looked more like a raffle than a club.

That framing got the business flagged by payment gateways, putting revenue at risk. The brand needed to evolve, and the site needed to make the membership offer impossible to miss.

Billion Ballers screens across devices
The approach

Evolve the brand. Reframe the offer. Build the platform.

01

Evolve the brand

A refined BB mark and a premium dark identity that feels exclusive, not promotional.

02

Put membership first

The site structure rebuilt around the value of joining — deals, discounts and events up front, giveaways as a perk.

03

Design a striking dark UI

A custom interface across desktop and mobile that matches the evolved brand.

04

Build the members-only platform

A secure discounts portal where members unlock exclusive partner offers.

Tools & disciplines

What went into it.

Brand EvolutionCustom UI DesignMembers PlatformPayment IntegrationMobile-First UXPrint & VIP Collateral
What we delivered

A brand and platform built to sell membership.

Brand evolution

A refined mark and premium dark identity across web and print.

Custom dark UI

A striking interface designed for desktop, tablet and mobile.

Members-only discounts

Exclusive partner deals unlocked behind a secure member login.

Membership-led messaging

Copy and structure that lead with the value of joining.

Gateway-friendly checkout

A positioning and checkout flow that cleared payment provider restrictions.

VIP collateral

Invitations and print pieces that carry the brand offline.

Billion Ballers VIP invitation card
VIP invitation — the evolved BB mark in print
Billion Ballers on mobile
Mobile — the members club in your pocket
Two audiences, one platform

Value for members. Confidence for payment providers.

>>Members — exclusive deals, discounts, events and giveaways in one place, with a clear reason to join and stay.
>>Payment providers — a business that clearly sells a membership, not a raffle, so the gateway restrictions were lifted.
Billion Ballers mobile mockup
The outcome

A rebrand that unblocked the business.

With the membership front and centre and a premium dark brand behind it, Billion Ballers now presents as the exclusive club it is. Payment gateway restrictions were lifted, and members have a dedicated platform to unlock their deals and discounts.

★★★★★5.0 ON GOOGLE

Rated five stars by the businesses we build for.

Every review below is real, public, and on Google.

★★★★★

Working with the team at Established was a great experience from start to finish. Communication was prompt, every request was handled efficiently, and everything was delivered exactly as we envisioned. Professional, reliable, and easy to work with.

Google review
★★★★★

Established exceeded expectations in every way. The process was smooth, organised, and far more refined than we anticipated. Would absolutely recommend.

Google review
★★★★★

Not only was I delivered a great product, I also received great professional advice. Great quality websites, an artistic flare, and a strong presence in professionalism.

Google review
★★★★★

From the beginning they took time to understand exactly what I wanted my website to look like — and delivered accordingly. Communication was easy and open, and nothing was ever a hassle.

Google review
★★★★★

They paid attention to the finer details and improved areas we hadn't even considered. I am very satisfied with the end product and the overall experience. Highly recommend.

Google review

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Services behind this project

Giveaway & Membership Platforms →Branding →Website Design & Development →Custom Platforms →